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The marketing mix : promoting museums, galleries and exhibitions / Sharron Dickman
Record no:
37791
Call no:
069.1 DIC
Author:
Dickman, Sharron
;
Museums Australia (Victoria)
Publisher:
Melbourne: Museums Australia Inc. (Victoria)
Year:
1995
Description:
viii, 132 p. : ill. ; 25 x 25 cm.
Subject:
Museums - Marketing - Australia
;
Arts - Marketing
;
Isbn:
0949069159
Type:
Book
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069.1 DIC
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