Western Australian Museum

Delivering experience : marketing the museum's full range of assets

Author: Kotler, Neil

Year: 1999

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Museum strategy and marketing : designing missions, building audiences, generating revenue and resources / Neil Kotler and Philip Kotler

Author: Kotler, Neil; Kotler, Philip

Call no: 069.1 KOT

Year: 1998

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Location	Library	Shelf no	Status	Year	Volume	Copy
Main Library: Museology	Western Australian Museum	069.1 KOT	Available
Geraldton	Western Australian Museum	069.1 KOT	Available

Can museums be all things to all people? : missions, goals and marketing's role

Author: Kotler, Neil; Kotler, Philip

Call no: 069 reprint boxes

Year: 2000

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Location	Library	Shelf no	Status	Year	Volume	Copy
Main Library: Museology	Western Australian Museum	069 reprint boxes	Available

Museum marketing and strategy : designing missions, building audiences, generating revenue and resources / Neil G. Kotler, Philip Kotler, Wendy I. Kotler

Author: Kotler, Neil; Kotler, Philip; Kotler, Wendy I., 1947-

Call no: 069.1 KOT

Year: 2008

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