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The emergence of museum brands
Record no:
32385
Call no:
069 Reprint boxes
Author:
Caldwell, Niall G.
Citation:
INTERNATIONAL JOURNAL OF ARTS MANAGEMENT. 2000, v.2 no.3 : 28-34;
Year:
2000
Subject:
Museums - Marketing
;
Branding (Marketing)
;
Type:
Reprint
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Main Library: Museology
Western Australian Museum
069 Reprint boxes
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