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Marketing the museum / Fiona McLean
Record no:
26443
Call no:
069.1 MAC
Author:
McLean, Fiona, 1961
Publisher:
London: Routledge
Year:
1997
Description:
ix, 257 p. ; 25 cm.
Subject:
Museums - Marketing
;
Museums - Management
;
Isbn:
0415152933
Type:
Book
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Main Library: Museology
Western Australian Museum
069.1 MAC
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